Since the start of my career as a writer I have been with my computer most of the time. I do essay works, researches and dissertation for students from UK, USA, and others. I am not aware that I am into optimization. Then I decided to learn more about it by researching online and reading articles about it. Search Engine Optimization or SEO is a process that helps to improve the volume and quality of traffic to a web site from search engines via natural search results. Based on research and study the higher a sites page rank the more visitors it will receive from the search engine. Search engine optimization targets search engines that are usually used by researches in searching for images, industry and local researches and others. Search engine optimization identifies people are searching for and what search engines work for them. SEO is considered as an internet marketing strategy. Search engine optimization is an act of rediscovering of a website so that it will attract visitors by ranking at the top on most search engines.
Search engine optimization is needed in search engine positioning which is important in building traffic to gain profitable sales. If you are not listed within the first 20 or 30 search engine rankings, you will lose traffic. The secret is to use search engine positioning techniques that will rank you higher against your competitor. In order to learn more about Search engine optimization you can log on on different websites such as wikipedia to further understand the importance of SEO.